Boomertising® - Boomer-to-Boomer Marketing


THE BOOMER CONNECTION
It takes one to know one

Boomers outspend all other consumer groups in nearly every category. Yet most efforts to target them miss the mark.

  • 86% of Boomers say ad messages are aimed at younger consumers 

  • 25% of Boomers are insulted by advertising that’s aimed at them and 67% won’t buy products when ads are offensive


Just as it takes a thief to catch a thief…it takes a Boomer to sell a Boomer.

That’s why we created Boomertising®…a network of Boomers known for successfully developing new products, building global brands and creating award-winning advertising targeted to Boomers.

We take a different approach to research and strategically position, develop and market products and services that optimize our clients’ efforts when targeting the $2 trillion Boomer Market.


To find out more about connecting your business to the Boomer Market, click here

Boomers

Boomertising

 

A Division of
The New Marketing Network, Inc.

   
 

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